Sunday 2 February 2014

Burger King Opens Three Restaurants in Gauteng

burger king • THE KING OF TASTE

NOW IN JOHANNESBURG

SOUTH Africa
INNOVATION AND TASTE scorecard
a buzz about a burger
uncovers SO MUCH MORE
There is something for everyone at BURGER KING®
taste is king!
this was my whopper - what a photo!
what a burger!!
Scrumptious whoppers, burgers, steak, chicken, fish, fries, healthy salads, shakes, sundaes, frappes, smoothies, muffins, brownies and donuts.
Gauteng BURGER KING® restaurant openings   saturday 1 february 2014

1.      Sandhurst Centre, 60 Rivonia Road Cnr Protea Road, Sandton, Johannesburg

2.      Sasol Circle Centre, Cnr R55 & Theron Street, Centurion, Gauteng

3.      Park Station, North Station Food Court, Johannesburg

the taste experience at BURGER KING® - 1 february 2014
My expectations were surpassed right from the word go! From the very friendly service, the presentation of my whopper to my first bite through to finish. It was a truly delicious fast food meal. Having peaked my curiosity, I viewed the company website info and can endorse their website content as matching my taste experience!


the ENTERTAINMENT experience at the BURGER KING® opening
What a wonderful atmosphere! As I wrote on twitter wrapping up my day “The best MC (Elly) and dancers (S.M.D), the best burgers (Whoppers) and coffee (LavAzza) and the best music (Mi Casa). Simply the best!
Not forgetting @snappamedia!
BURGER KING® Quality STANDARD a first obligation
 
When it comes to freshness and quality, BURGER KING® set their own standards. Every patty is freshly grilled for each guest; this is what the BURGER KING® stamp means: ‘Freshly flame-grilled’.

Better taste with a good conscience.
Grilling is one of the leanest ways to cook meat, and BURGER KING® also make sure they know exactly what is in their ingredients.

WITH CHILDREN IN MIND – THE KING BOX™
BURGER KING® champions a responsible approach to advertising aimed at children. As part of this voluntary commitment, they only advertise products which correspond to specific nutritional guidelines. This means that they only promote the KING BOX™ with fewer than 560 kcal in each menu, without artificial colours and flavourings. 

the American success story NOW IN JOHANNESBURG

The very first BURGER KING® restaurant in South Africa opened its doors in May 2013. There are six restaurants in Cape Town and entered the more lucrative Gauteng market this weekend.

Three stores opened yesterday, Saturday 1 February 2014 at Park Station and Rivonia Road in Johannesburg, and at a Sasol forecourt in Centurion.
Burger King entered the local market through a joint venture with JSE-listed Grand Parade Investments, and recently signed an exclusive agreement with Sasol to roll out stores at Sasol’s fuel retail sites, initially in Gauteng. Burger King SA CEO Jaye Sinclair said the chain’s performance at its six Western Cape stores had been "absolutely phenomenal, way beyond any sort of expectation we might have had".

Burger King would have five stores open in Gauteng by the end of next month and would also look to enter the KwaZulu-Natal market this year. Burger King plans to use South Africa as a platform to expand into fast-growing African countries. Its local licence agreement includes Namibia, Botswana, Zambia, Zimbabwe, Mozambique and Mauritius. A move north of South Africa’s borders is only likely to happen in 18 to 24 months’ time.
Miami, USA BURGER KING® restaurants - since 1954
 
The WHOPPER® was born in the US in 1957. The WHOPPER® is now sold 2.1 billion times a year across the world and satisfies people everywhere with its unique taste.

BURGER KING® sets records

Every day, 11 million guests visit a BURGER KING® restaurant and most frequently order the WHOPPER®.
In addition to design and taste, they also value sustainability. Apart from using seasonal, regional vegetables, BURGER KING® has already opened two green restaurants in Germany, in which 45% of energy costs have been saved and the CO2 emissions have been reduced by more than 120 tonnes per restaurant. 

Innovation through fresh ideas.
There are 221,184 possible ways of garnishing a WHOPPER®. As if this was not enough variety, they are constantly creating new products and menu items.

At BURGER KING®, the customer is king and doing good makes good business sense!
BURGER KING® South Africa has committed to supporting Room to Read. Founded in 2000, Room to Read has transformed the lives of seven million children in Africa and Asia by focusing on literacy and gender equality in education. The Foundation and Room to Read will continue working together to establish libraries in South Africa and Southeast Asia. 

BURGER KING® uses a global solidarity within the company, to promote the growth of charitable activities and have a long-term positive influence on the lives of people across the world.

I WILL be back at BURGER KING® to try out a number of delicious treats!

Thank you BURGER KING® for creating a buzz around a burger!

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